Peking duck · manufactured in the United States

Chinese Roast Duck, A Global Expression

We make mastery repeatable.

Peking duck takes five to ten years to learn, which is why it never made it into American kitchens. We rebuilt it as a supply chain — the prepared duck, the equipment, the process and the training — so it arrives as something you order, not something you have to master. It is the first dish. It will not be the last.

A line of roasting units in production, each loaded with whole ducks

Made in USA

Plant No.1 — Irwindale, Los Angeles County.

Crispy and tender, and more Americans are ordering it. Until now it took a high-end chef. Without standardization and a supply chain, there is no scale.

$79–100a whole Peking duck on an American menu — and it still sells out
0.35 lbof duck per American, per year — a premium protein, with more than twice the iron of chicken breast
~100 lbof chicken, for comparison — the protein anyone can cook
5–10 yrsto train one chef who can cook it
How big this gets

U.S. duck demand, and the capacity behind it

The average American eats 0.35 lb of duck a year — roughly 120 million pounds nationally, or about 29 million birds, in line with published US slaughter figures.

  1. 29Mbirds a year — the United States today
  2. 88Mif America ate duck at the European average. Conservatively three times today. That is 59 million more birds a year.
  3. 73times the annual capacity of our own Plant No.1. The constraint is qualified supply.

Those are whole birds. Portioned into a pizza, a burger or a taco, one bird serves several times as many guests.

Estimate. 335 million people × 0.35 lb ÷ roughly 4 lb of edible meat per bird ≈ 29 million birds. Per-capita duck consumption in France is close to ten times the U.S. figure; the scenario above uses three times the EU average as the conservative case.

The Asian-food base is already built
$38.1BU.S. Asian food market
25,050Chinese restaurants in the United States
9.93%Projected CAGR for U.S. ready meals, 2025–2035

Persistence Market Research · IBISWorld · Market Research Future

Solutions

What one duck can do

Six operations. One supply chain.

Each one has a different problem. The supply chain behind all six is the same. Start with the one closest to yours.

Chinese concepts
Western concepts
A street-facing open kitchen: chefs plating behind glass with roasting units behind them, a child watching from the sidewalk
The situation

A signature dish, identical in every store

An open kitchen, heavy traffic, and one dish the whole brand is judged on. A store that opened last month with an all-new crew has to put out the same plate.

What we supply

Prepared duck · dedicated equipment · SOP card · 10-day certification

What arrives is prepared duck, made to our formula and ready to rack — not a raw bird. The roasting program lives in the equipment. The SOP card covers racking, roasting, resting and carving, and your people certify at our plant.

A case

Eighteen stores, no duck master on staff

Xiao Da Dong is the fast-casual chain of the Da Dong group, and the leader in that segment at home. Eighteen of its stores run duck without a duck master: about 50 birds a day per oven, five days to certify an operator, ten for a carver. Opening store nineteen stops being a hiring problem and becomes a purchase order.

Sliced Peking duck plated in white porcelain, with two lacquered ducks hanging behind
The situation

One dining room, one reputation

The duck is why people book the table. But a single restaurant cannot carry a master’s salary, and it cannot survive the week he does not come in.

What we supply

Whole prepared ducks · scheduled deliveries · rack and roast

Same specification every delivery. No carving station to build, no specialist to keep on payroll — the skill sits in the duck and in the program, not in one person’s hands.

A case

More than thirty regional names, duck on the signature list

More than thirty well-known regional full-service restaurants in China now serve our roast duck, most of them as one of the dishes the room is known for. These kitchens take a higher grade of prepared duck than the fast-casual chains do — a better breed of bird, the same process behind it.

A rolled Peking duck wrap with cucumber, scallion and sauce
The situation

A counter, a line, and a ticket time

Chinese fast food runs on speed and a low check. A duck wrap has to leave the counter in the time it takes to hand back change, and the person making it was hired last week.

What we supply

Carved and portioned at the plant · the store rolls and serves

The duck arrives sliced and weighed. Pancakes, sauce and garnish ship with it. The store assembles — it does not cook, and it does not carve.

How it sells

Sold by the roll, not by the bird

For the American market this format sells rolled: duck, cucumber and scallion already wrapped in the pancake, priced per roll, handed across the counter in seconds. Nobody carves to order and nobody plates. One portioned tray becomes a shelf of rolls.

A plated course of Peking duck in a fine-dining dining room
The situation

The premium protein already on Western menus

American kitchens treat duck as chef territory: a premium protein with more than twice the iron of chicken breast, and a price that reflects it. The limit was never appetite. It was who could cook it.

What we supply

Prepared duck · the program in the oven · no open flame

The traditional oven needs live fire, a hood, and a building approval most landlords will not give. Ours needs an outlet. Crisp skin comes from the program, not from feel.

The result

A signature dish that does not depend on one hire

You can put it on the menu without rebuilding the kitchen around it, and without a cook who spent a decade learning to carve.

Four formats: duck pizza, duck burger, duck taco and duck burrito
The situation

Hourly crew · six-minute ticket · standardized line

Anything that depends on feel dies here. At 12:15 the plate has to be identical whoever is on shift. If it cannot be, it should not be on the menu.

What we supply

Carved and portioned at the plant · the store assembles

Pizza, burger, taco, burrito — the duck is cut to the format before it leaves the plant. No carving station, no new position, no change to the labor model.

The result

An 18-inch Peking duck pizza, already on a nationwide menu

Sold under Member’s Mark, Sam’s Club’s own label, in its cafés across China. For a build like this, what we supply is the duck on top, and the formula can be licensed for production.

A corporate campus dining hall at lunch service
The situation

Corporate dining · buffet lines · casino floors · cruise ships

Closed sites, heavy foot traffic, and a kitchen whose size and venting someone else already decided. Corporate campuses are the clearest case: a large technology company’s dining hall serves thousands a day, and Asian food is already what much of that room chooses. The venue needs a dish people talk about, and it cannot have one that runs on live fire.

What we supply

No open flame · the footprint of one oven · production you can schedule

Smoke and grease are handled inside the unit, so it fits where a hooded oven cannot. The program sets the output, so 400 covers can go on the schedule a day ahead.

The result

Built for exactly these constraints

Everything the traditional method needs — the fire, the flue, the decade of training — is exactly what a venue like this cannot provide.

Retail and club stores

Made for the retail shelf

Sliced duck sealed into retail trays on a packing line

Duck moves at retail in more than one form — sliced packs, whole birds, heat-and-serve. Getting onto a shelf at that level means a written specification, batch traceability, cold-chain that holds, and a plant the retailer can walk through and audit. Ours is built to that bar.

Every retail duck product for one of China’s best-known roast duck brands is made at our group’s plant, including the packs that reach club-store shelves — same spec, same line, audited by the customer on site. In the United States the channel is Funtree, a group company that has been placing Chinese food brands on American shelves since 2015.

A Sam’s Club Member’s Mark poster for an 18-inch Peking duck pizza sold in its cafés in China
An 18-inch Peking duck pizza sold under Member’s Mark at Sam’s Club in China.
Retail packs of sliced roast duck
Retail packs of sliced roast duck, off the line that supplies the club channel.

How it holds together

Five capabilities · from the bird to your receiving door
01

Empowerment by equipment

The roasting program lives inside a Convotherm unit developed with Welbilt. Load, select, run. When we release a new item, the parameters go out to the ovens remotely and the kitchen loads them in one step.

02

Shared worldwide

One process standard, licensed and taught, so the same plate can be served in Beijing, in Los Angeles and in Madrid without a master in each kitchen.

03

Training and operating support

Your people certify at our plant in Irwindale: five days for a roasting operator, ten for a carver. Beyond the equipment, we work on what decides whether the dish sells — kitchen flow, where the station goes, how it reads on the menu, how it is plated and served.

04

Innovative cold chain

Frozen and chilled lanes from our plant to your back door, on a schedule you can forecast against like any other line item.

05

Superior breeding stock

It starts with a bird raised to a written spec. Finding and building the upstream partnerships that can supply that bird in the United States is a long-term commitment for us, and an open one — we are looking for growers to build it with, not around.

Standardized equipment × standardized duck = standardized results.

Made in America

We own the plant and the production line

A specification only means something if someone owns the line it is held on. Ours is a building in Los Angeles County that we own and are fitting out ourselves — not a co-packer’s line. First commercial production is September 2026, and customers can walk the line their own specification will be held on.

800,000birds a year · Plant No.1
Feb 2027first factory open day

Pictured: the group’s existing line in China. Irwindale is under retrofit and is being built from this one — we are copying a line that already runs, not designing a new one on paper.

Our global equipment partner

Equipment, and the roasting program inside it
The plaque of the WELBILT & WheaTech Group Standardized Research and Development Center

Welbilt & WheaTech Group Standardization R&D Center

Welbilt is our strategic equipment partner and part of Ali Group. The roasting program was developed jointly and is written into the machine.

The center is in Leling, Shandong. The parameters are developed there and they are kept there.

Times Square billboard artwork — Chinese Roast Duck, A Global Expression Times Square billboard artwork — Infinite Possibilities Of a Single Duck
Rockefeller Center · September 8 · RSVP closes August 15

Times Square, then Rockefeller Center

On September 7, our artwork takes over the vertical screens in Times Square. On September 8, the 2026 Global Chinese Cuisine Summit opens at The Rainbow Room, under the guidance of the World Federation of Chinese Catering Industry.

At Rockefeller Center — Steven C. Rockefeller III, Managing Partner of Rose Rock Group, is among the guests, alongside Chef Dong Zhenxiang.

  1. 2024Tokyo, Japan
  2. 2025Singapore
  3. 2026New York, USA
  4. 2027Paris, France
  5. 2029Australia

Tell us what you run

A dining room, a fifty-location chain, a retail program, or a link in the chain you want to supply. Send the format, the number of locations, the volume you expect and the market. We come back with the configuration, the lead time and the production window we can give you.